Marian Keilson, Freeport, NY, June 29, 2012 – WL Concepts & Production, Inc. of Freeport New York manufactures point of purchase displays (POP), point of contact displays, and large format printing services for the retail trade. The company is not a traditional ad agency, but work with agencies to fulfill their clients POP needs.
Window signage and advertising is important in any business especially in point of purchase. Whether you are planning an important sales presentation, have a retail store with a display window or are just updating your company’s logo, visual displays can play an important role in the success of your company. WL Concepts is just the production company that can accomplish this to help you build your brand.
Enhancing An Important Sales Presentation With Display Signage
When presenting a sales pitch to a potential client, it’s important to put your best foot forward. You want to be seen as a professional. And visual interior graphics will help you and your company look its best. Many business owners are not equipped to design their own displays, so hiring someone to create visual displays is a good idea. The signage company you choose will be able to help you determine what type of signage is best for your specific presentation.
Whether you’re bringing your presentation to the customer or displaying at a trade show, display signage is a must. Great visual displays will make sure your trade show booth is a must see for all trade show attendees.
If you’re planning on using sales presentation display signage for both small group presentations and trade shows, make sure to tell your graphic designer. With that information they’ll be able to create visual displays that are multi-functional, attractive and easy to set up and dismantle – a must if you’ll be doing them yourself.
Large Display Window Signage And Interior Graphics
Retail stores, whether in a mall or on a street, depend greatly on their window signage. It’s the first thing a customer sees and the first impression a new customer has of your store. With these things in mind, window signage is a vital part of any retail store. Once the customer comes in, interior graphics that coordinate with the window displays can create a sense of continuity and actually encourage customers to spend more money in your store.
Window signage displays also need to change frequently to reflect sales or seasons in the retail market. Small stores are often not equipped to design and change out window signage or interior graphics as frequently as they should. By hiring a display signage company, you’ll be able to keep window displays new and fresh. Some display companies even come in and switch out the displays, meaning store managers and employees are free to continue to work with customers.
Updating Your Company Logo
If it’s time to update your company logo, it’s time to update your display signage. Nothing screams inattention to detail like two or three different logos being used throughout different marketing materials and visual displays.
It’s a good idea to find a graphic designer with marketing experience to create your new, updated logo and display signage. Your designer will be able to take your ideas and create marketing materials using your logo that’s eye-catching and attractive.
No matter if you’re updating a logo, creating interior graphics or enhancing your sales presentations or trade show materials, a professional who specializes in visual graphic displays can be a great help. They’ll be able to provide you with sturdy, attractive displays that you’ll be able to use again and again.
Mass market retailers, advertising agency project managers and visual merchandisers Custom Sign Design have utilized WL Concepts custom sign design and manufacturing for POP (Point of Purchase).
About WL Concepts
WL Concepts is a Leader in Creating Innovative, Visual and Three-Dimensional Displays, Graphics and Signage
Founded in 2000 by Bill Levine, a Service Disabled Vietnam veteran (SDVOB)and 25-year veteran of the graphic display business, the company has ignited a revolution in on-site branding, pushing the envelope on what is possible, inspiring the use of new materials and imagery, capturing the imagination of the world’s most successful marketers.
WL Concepts and Production, Inc. 1 Bennington Ave. Freeport NY 11520 516-565-5151